{"product_id":"roller-direct-lift-pmr-6003","title":"Roller - Direct Lift - PMR-6003","description":"\u003cp\u003eKeep your Direct Lift lift running at peak performance with this high-quality replacement roller. Auto Lift Services Part #ALS-1390 is precision-manufactured as an aftermarket alternative to Direct Lift OEM Part #PMR-6003, ensuring seamless installation and dependable service life.\u003c\/p\u003e\n\u003ch3\u003eWhy Choose This Part\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePrecision-manufactured for Direct Lift lift systems\u003c\/li\u003e\n\u003cli\u003eDrop-in replacement — installs without modification\u003c\/li\u003e\n\u003cli\u003eCommercial-grade durability for high-volume shop environments\u003c\/li\u003e\n\u003cli\u003eCompetitive pricing vs. OEM list\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePart Numbers\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuto Lift Services Part #:\u003c\/strong\u003e ALS-1390\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDirect Lift Part #:\u003c\/strong\u003e PMR-6003\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCompatibility\u003c\/h3\u003e\n\u003cp\u003eCompatible with select Direct Lift lift models. \u003ca href=\"\/pages\/contact\"\u003eContact us\u003c\/a\u003e to verify fitment for your specific equipment.\u003c\/p\u003e","brand":"Automotive Lift Services","offers":[{"title":"Default Title","offer_id":47641422004477,"sku":"BH-7274-015","price":99.06,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7845\/8365\/files\/BH-7274-015-1-1024x1024.jpg?v=1780539987","url":"https:\/\/store.autoliftserv.com\/products\/roller-direct-lift-pmr-6003","provider":"Automotive Lift Services","version":"1.0","type":"link"}